ProductPlan Pricing 2025: Is It Worth It?

Considering ProductPlan for roadmaps and product management but can't find the pricing? Or maybe the quote you received feels too crisp? 😅

Don't worry—I've done the digging for you! In this post, I'll break down ProductPlan's pricing and discuss if it's really worth your dollars.

This is your one-stop guide for everything you need to know, so let's get started!

Psst... Looking for a modern & affordable alternative to ProductPlan? Check out Featurebase →

ProductPlan pricing 2025

So, ProductPlan updated its pricing in July 2024, hiding the prices completely. Here are the changes they made:

Now, it's hard to tell the exact pricing as it's based strictly on custom quotes...

But I did find their help article on pricing 🕵️, which confirms that at least the Basic plan costs the same as before:

With that in mind, we can assume that the other plans haven't changed that much either and look at their previous pricing, which was not too long ago (July 2024).

This should help give you a good understanding of the ballpark. 👇

In-depth look at ProductPlan's pricing before hiding prices

To give you at least some clue what ProductPlan may cost for your team, let's take a detailed look at their prices before they hid them in August 2024.

ProductPlan offers (or used to offer) pay-per-seat pricing with three plans to choose from:

Note: They used to have a monthly billing option in 2023 but changed to only yearly billing.

1. Basic ($49/editor/mo)

Like all other plans, the first plan includes unlimited roadmaps & viewers. Here's everything else you get:

• Prioritization Board
• Timeline & list roadmap views
• 1-way integrations (Jira, Trello, Slack, GitHub, Confluence)

As the name suggests, it's suitable for basic roadmapping and product management, but most of you will likely need more advanced features and 2-way integrations.

For example, with 3 editors on the Basic plan, you'll pay $147/mo and $1,764/year since they only offer yearly billing.

You can get the same functionality from other competitors at half the price or even for free→

2. Professional ($89/editor/mo)

This is where ProductPlan's real value starts kicking in. You finally get advanced integration possibilities and portfolio views for top managers. The key features of this plan include:

• Portfolio Views
• Custom Fields
• Single Sign-On
• API
• 2-way integrations with Jira + MS Teams & Zapier integrations

For example, with 5 editors on this plan, you'll pay $445/mo and $5,340/year since they only offer yearly billing.

Note: There's a minimum license purchase that all applies to both the Professional and Enterprise plans, but ProductPlan hasn't specified the exact number.

3. Enterprise (contact sales $$$)

The primary incentive for larger companies to choose this plan is often the ability to also collect user feedback straight to their product management software. Other than that there's not much value added, except for some security reports. Here are the key features of this plan:

• Idea collection & validation
• Dedicated Customer Success Manager
• Pay by invoice

If you're looking to collect feedback, there are many more affordable tools ↓ available that also offer similar roadmapping features to ProductPlan.

Note: There's a minimum license purchase that all applies to both the Professional and Enterprise plans, but ProductPlan hasn't specified the exact number.

Who are Editors & Viewers in ProductPlan?

ProductPlan charges per editor, while all plans have unlimited viewers. But who counts as the editor?

• Editors are admins who can create roadmaps, edit all items on them, use the planning board, and manage other's permissions. Editors are likely members of your product team.
• Viewers can only see and comment on your roadmaps that have been shared with them. They're not able to make changes themselves. Usually, viewers are your customers or other teams, like customer success, that aren’t necessarily focused on the product but help contribute ideas or need to stay aligned.

Does ProductPlan have a free trial?

Yes, ProductPlan offers a 14-day free trial with no credit card required. You get access to most of the features except for certain Professional and Enterprise features.

After your trial, the account becomes “view only,” but your data is all stored safely in case you decide to upgrade later.

Does ProductPlan offer discounts?

ProductPlan has stated they offer discounts for non-profits and start-ups and to get the number, you'd need to contact sales.

This is quite fresh, as in 2023, they did not offer any.

ProductPlan pricing calculator

ProductPlan's exact pricing depends on the custom quote that they give you based on the size of your team and the features you need.

However, here are some pricing examples to help you understand what it would cost you with their previous pricing. I also included a comparison with Featurebase (👋 that's us), a modern alternative to ProductPlan.

1. Scenario: You’re an early-stage startup with 3 editors

Say you’re a smaller startup that's looking to set up a product roadmap to stay organized and manage ideas effectively. You need different filters and a Slack integration to notify the team about the changes on roadmaps.

You'll likely go with the Basic plan, as you're on a budget and can sacrifice some more advanced features. It costs $49/editor/month.

Here's a table comparison for 3 editors in ProductPlan vs an equal plan from a competitor:

Featurebase is exactly 3x cheaper and even offers feedback collection & changelogs for that price, which is only available on ProductPlan's enterprise tier. Learn more here →

2. Scenario: You’re a larger company with 10 editors

You are a larger business with a product team of 10, looking for an effective tool to manage a company's product roadmap. You'll likely need a portfolio view, custom fields, and the ability to fit it into your existing stack using 2-way Jira integration.

This means you'll have to go with the Professional plan, which costs $89/editor/mo.

Here's a table comparison for 10 editors in ProductPlan vs Featurebase:

Again, Featurebase is 4x cheaper. You get similar features and the ability to collect feedback and release changelogs while saving $8,000+ each year. Learn more here →

What if ProductPlan is too expensive for me?

Don't worry. You wouldn't be the only one. 🤒

Luckily, there are many affordable alternatives that offer the same features and more. Here’s the list of the best ProductPlan competitors:

1. Featurebase - All-in-one feedback tool, best value for money
2. Frill - Simple design and lightweight widgets
3. Canny - For super small or enterprise companies, no in-between
4. Productboard - Best for issue management, poor collection features
5. Olvy - Good for collecting feedback from around the web, no public boards
6. UserSnap - Very customizable widgets, best for enterprise use
7. Sleekplan - Most affordable pricing, limited features
8. Rapidr - Feedback collection, good price for very large teams
9. Skool - More of a community platform, but can be used for product feedback
10. ProdPad - For larger companies, roadmapping and feedback collection
11. Trello - Best for simple idea and task management
12. Pendo - Complete customer experience software for enterprises

You can find all the must-knows about picking the best alternative to ProductPlan here, where I analyze the details of each tool and find out the winner.

But before you rush off to make your choice, let's also go over ProductPlan’s drawbacks you should keep in mind when considering it or any of the competitors. 🤔

ProductPlan drawbacks to keep in mind

ProductPlan is a robust roadmapping software, but it lacks from other departments that are crucial for product management. Here are the key drawbacks to keep in mind:

• Can't connect feedback to feature ideas
  While ProductPlan is meant for prioritizing feature ideas, there's no way to connect it with actual data like:
  • How many customers have asked for the feature
  • How crucial it is to them
  • Types of customers that want the feature - free plan, enterprise, etc.
  • How much revenue would shipping this feature contribute
• Poor feedback collection - no boards & voting
  ProductPlan primarily focuses on roadmaps and lacks the features to collect and manage user feedback easily. Currently, the only option to get user input is a basic form with a title and description. There are no feedback boards, meaning customers can't see, upvote, or comment on peers' ideas. You can't directly engage with customers to clarify their ideas and more. Many feedback tools also offer in-app widgets that you can integrate into your site/product and collect feedback conveniently from there.
• No changelog for product updates
  Aside from feedback collection, ProductPlan doesn't offer a changelog to showcase fresh features to your users. Sure, public roadmaps are one way to show what has been completed, but there are more intuitive ways to do it. Most alternatives offer a separate changelog page, in-app popups, and automated emails to ensure new updates reach your customers.
• Expensive, with annual billing only
  Lastly, ProductPlan is an enterprise solution, and the price can get pretty crispy for smaller companies. They have seat-based pricing with annual billing only, requiring a large commitment upfront. For example, with 5 users on their Professional plan, you'll be paying $395/month and $4,740/year.

So, is ProductPlan worth it?

Short answer: If you're an enterprise just looking for roadmapping functions, then maybe. If you're anyone else, then no.

Longer answer: ProductPlan is an advanced roadmap software that challenges other enterprise solutions like Productboard and Roadmunk. That makes it potentially a great choice for certain larger teams.

However, their expensive pricing and limited features make them unviable for smaller and medium-sized companies. It’s hard to justify paying $400/mo for 4 seats on a roadmapping tool that doesn't let you collect feedback or publish release notes. All while competitors offer these features for $40/mo or less.

Featurebase is one of the best affordable ProductPlan alternatives, offering roadmaps, feedback collection, surveys, and changelogs. It comes with a Free plan that includes roadmaps and unlimited idea collection.

You can automatically migrate over from ProductPlan in seconds, so there's no downside to trying it →

More reading:

• Productplan alternatives
• ProductPlan vs Productboard
• ProductPlan vs Aha!
• ProductPlan vs Canny