Top 7 Product Feedback Software Tools for 2023

Introduction

With the latest product feedback tools, capturing, analyzing, and putting customer feedback to work has become easier than ever.

In this blog post, we'll reveal the top seven product feedback software solutions that will make your customers fall in love with your product.

We know you're like us: you absolutely can't stand clunky software that feels like you need a Ph.D. to navigate.

That's why we've handpicked solutions that are easy to set up, designed to streamline your feedback collection process, and give you the most value for your money.

This way, you can focus on product development and effortlessly gain valuable insights into your customers' desires.

So, grab your favorite snack, and let's dive into the list of essential product feedback software solutions of 2023 that are set to help you steer your product in the right direction.

Our top choices:

1. Featurebase - Best for small to medium-sized teams, easiest to use
2. Producter - Great for task management
3. Sleekplan - Best for Net promoter score & CSAT tracking
4. Canny.io - Best for internal feedback management
5. Productboard - Best for larger teams
6. UserVoice - Feature-rich for larger enterprises
7. Usersnap -  Best for screen captures & micro surveys

Why great product feedback software is your secret sauce to success

Building a product without a proper customer feedback system in place is like trying to navigate a maze without a map.

You might take the wrong turn and end up at a dead end.

Luckily, with the right product feedback management system in place, you can:

1. Build Your Product Without Assumptions

When developing a new product or feature, it's easy to fall into the trap of guessing what customers want.

Unless you're Elon Musk, you only have limited resources and these wrong assumptions can lead to a product that misses the mark.

By gathering feedback from your customers and having the tools in place to properly analyze it, you can remove the guesswork and ensure that you build something they genuinely need.

2. Understand customer pain points

We all know churn is the ultimate villain in the business world. It's like that annoying party crasher who won't take a hint. But guess what? You can kick churn to the curb by understanding and addressing customer pain points.

Implementing product feedback software enables you to analyze and pinpoint areas of concern, and address these issues to prevent customer churn.

3. Earn Customers For Life

Building a product that customers love is not an easy task, but with the right strategies, it's achievable.

By actively collecting and responding to customer feedback, you can identify areas for improvement, make data-driven decisions, and build a product that exceeds their expectations.

This approach not only leads to more efficient development processes but also builds long-lasting relationships with your customers by showing them that their ideas matter.

With a strong focus on customer satisfaction, you can create loyal customers who will stick with your brand for years to come.

In conclusion, customer feedback is an essential ingredient for building a successful product and earning customers for life. It allows you to identify and address pain points, make data-driven decisions, and build long-lasting relationships with your customers.

Key Features to Look for in a Product Feedback Software

When choosing the ideal product feedback software for your business, it's crucial to focus on the following key features:

• Ease of use Look for software with a user-friendly interface that your team can effectively use without needing extensive training. This will save you time and resources while maximizing the benefits of the tool.
• Value for money In today's competitive market, there's no need to overspend on a product that offers basic functionality. Choose a solution that provides the most value for your investment, considering both the features and the pricing options.
• Integration with existing tools To streamline your workflow and avoid starting from scratch, ensure that the product feedback tool integrates seamlessly with the software you're already using. This will help you maintain consistency across your systems and save time on data migration.
• Customizability Your chosen feedback collection platform should feel like an extension of your product, allowing customers to provide their input without leaving your site. Look for options that enable customization in terms of appearance, branding, and language.
• Scalability As your product and user base grows, your chosen software should be able to accommodate an increasing volume of data without compromising performance. This ensures that you can continue to rely on the tool as your business expands.
• Reporting and analytics capabilities A key differentiator between basic feedback collection methods (like email and spreadsheets) and specialized software is the ability to analyze and draw insights from the collected data. Opt for a solution that provides comprehensive reporting and analytics features, enabling you to make data-driven decisions and pinpoint important feedback.
• Feature set Consider the specific features offered by each product feedback software, such as feedback prioritization, collaboration tools, and sentiment analysis. These features will enhance your ability to gain valuable insights and efficiently act on customer feedback.

By focusing on these key features, you'll score a product feedback software that not only fits your needs but makes your customers feel heard and valued.

In-depth Analysis of Top 7 Product Feedback Software Solutions

1.  Featurebase

For small-to-medium-sized businesses, Featurebase is a great choice for capturing and managing your product feedback in a way that's both organized and engaging.

Key features:

• Public feedback portals and widgets Create accessible spaces for your customers to share their thoughts and ideas without any hassle.
• Feature voting Empower your users by letting them vote on the features they'd love to see in your product, ensuring you're focusing on what truly matters to them.
• Product roadmap and changelog Keep your users in the loop by showcasing your development plans and keeping track of changes in an easy-to-understand format.
• Post moderation Stay in control of your feedback space by moderating posts and making sure everything stays on topic and valuable.
• Duplicate post-detection and merging Avoid clutter and confusion by merging duplicate feedback posts into a single, coherent thread.
• SSO & user segmentation Sync your existing user accounts with Featurebase to streamline account management and keep everything neatly organized.
• Automatic email notifications Make sure your users never miss an update by sending them email notifications when changes are made to a post they've upvoted, keeping them informed about feature development progress.

Benefits:

• Amazing customer support straight from product founders.
• Straightforward pricing - outstanding free plan, plus an option to upgrade for a flat fee to access all features.
• Prioritization features like user upvotes and comment threads for better decision-making.
• Highly customizable with light and dark modes.
• Powerful Dashboard for efficient feedback management and analysis.
• Rich feature set with everything you need to manage and capture feedback effectively.
• Seamless integrations with popular tools such as Linear, Jira, Slack, Intercom, Discord, etc...
• Set up easily in a few minutes.

Drawbacks:

• Supports only English
• No net promoter score tracking

Pricing:

Featurebase offers an exceptional Free plan that includes unlimited feedback, support for 2 managers, and access to all core features you need to take your product to the next level.

Though, if you're looking to unlock the full potential of Featurebase, check out the Pro plan. It goes for a simple flat fee of $44/month, accessing all of the integrations and features such as Single Sign-On (SSO).

For Whitelabeling and User Segmentation feature, reach out to the team to explore the Enterprise plan, tailored to your needs with priority feature development and support.

Learn more here →

2. Producter

Producter is a brand-new product management tool that lets you easily stay on top of user feedback and prioritize what to build next.

Key Features:

• Feedback management Collect and manage user feedback from various sources, helping you prioritize features and improvements based on user needs.
• Task management Organize and assign tasks to team members, ensuring smooth and efficient product development.
• Roadmaps Visualize your product strategy, making planning and prioritizing features easier for your team.
• Changelog Informs users about updates and improvements, building trust and strong user relationships.
• Documentation Create and manage comprehensive product documentation, providing users with essential information.

Benefits:

• User-Centric Approach Producter emphasizes user feedback, resulting in products that cater to user needs.
• Enhanced Collaboration A centralized platform improves communication and teamwork among team members.
• Greater Efficiency Producter's features streamline the development process, enabling faster delivery of high-quality products.

Drawbacks:

• Still in beta, so users can experience bugs and downtime
• Not many integrations

Pricing:

Producter offers a flat fee + seat-based pricing model.

Their paid plans start at a $12/month flat fee + $12/month for each editor.

Premium plans start at $36/month + $36/month for each editor.

So with 8 editors and premium features, you'll be paying $324 / month, which is quite reasonable, but not the cheapest compared to some other alternatives.

Learn more here →

3. Sleekplan

Great for small teams looking for an affordable, comprehensive product feedback solution.

Key Features:

• Feedback boards Collect, discuss, and categorize feedback, allowing for a centralized space to track and organize user requests.
• Roadmaps Share up-to-date product roadmaps to keep everyone informed about your development plans.
• Changelogs Keep users informed about recent product updates, fostering transparency and trust.
• Satisfaction surveys Measure user satisfaction with CSAT and NPS surveys, allowing you to track and improve customer experience.
• Customizable widgets Sleekplan's embeddable widgets allow users to share feedback without interrupting their experience on your website or app.
• Seamless integrations Sleekplan integrates with popular tools like Intercom, Jira, Slack, and more, ensuring a smooth workflow within your existing tech stack.

Benefits:

• Comprehensive solution Sleekplan covers the entire feedback process, from idea generation to feature implementation.
• Easy administration Features like private posts, single sign-on, internal comments, and post merging simplify feedback management.
• Enhanced decision-making Define user attributes and create custom segments to make informed product decisions.

Drawbacks:

• Not many integrations
• Run by a solo founder, so customer support might not be good

Pricing:

Sleekplan offers a 30-day free trial with no credit card required, allowing you to explore its features before committing to a subscription.

Their Business plan gives you access to most features and starts at $45/month.

Learn more here →

4. Canny.io

Canny is a great choice for companies to keep track of feature requests and internal feedback.

It's a reliable tool, but it can get quite expensive and some alternatives offer more customization options and more customizations.

Key Features:

• Feedback capture Collect product feedback from customers and teammates in a single platform, ensuring no ideas are lost.
• Data-driven decisions Identify the most requested features, filter feedback by segment and impact, and clarify use cases to make informed product decisions.
• Prioritize and roadmap Let users vote on the most important ideas, prioritize feature requests, create product roadmaps, and integrate with project management tools like Jira.
• Product update announcements Automatically follow up with users when a feature is released, fostering engagement and maintaining a strong feedback loop.
• Seamless integrations Canny.io integrates with popular tools like Slack, Intercom, Zapier, Zendesk, Salesforce, and GitHub.

Benefits:

• Enhanced feedback management Capture, analyze, and organize feedback to prevent ideas from slipping through the cracks.
• Improved product decisions Analyze feedback data to focus on impactful features and avoid wasting time on less valuable ones.
• Efficient roadmapping Prioritize features and build product roadmaps based on user feedback and business goals.
• Strong user engagement Keep users informed about product updates and maintain an ongoing feedback loop.

Drawbacks:

• Compared to competitors, Canny.io offers fewer customization options for branding and styling.
• Canny.io's pricing might not be suitable for all businesses, especially smaller organizations or those with budget constraints.

Pricing:

Canny recently changed their pricing and they now offer a free plan. However the free plan is quite limited in features, and their paid plans with features you need start at $400/month, which can be quite expensive for smaller teams.

Canny is a reliable tool, but we feel like with the features they offer, there are better options that offer more customizations and cheaper pricing.

Learn more here →

5. Productboard

Productboard is a well-established product feedback software that makes it easy for your team to understand what customers want.

It has a steeper learning curve than others on this list but it's great for larger teams or enterprises who are looking to make better decisions when building their product.

Key features:

• Roadmaps Create customizable, live roadmaps that can be tailored to any audience and shared across the organization to keep everyone aligned.
• Prioritization Use advanced prioritization techniques to determine the most valuable features to build next, based on factors like customer needs, business objectives, and resources.
• Centralized feedback Collect and organize feedback from multiple sources, including customers, stakeholders, and team members, all in one place.
• Idea validation Test and validate product ideas with user feedback and data-driven insights to make informed decisions.
• Seamless integrations Productboard can be connected with popular tools like Jira, Trello, Slack, Salesforce, and more for a smooth workflow.
• Security and compliance Ensure your data is safe and secure with robust security measures and compliance certifications.

Benefits:

• Feature-rich Productboard offers a ton of different features that might come in handy for experienced product managers that need to consider multiple parameters like "User impact score", etc... when choosing what to build next.
• Keep your team in the loop Align your entire organization around your product strategy and roadmap, creating a culture of transparency and collaboration.
• Customer-focused development Build products that your customers love by uncovering their actual needs and addressing them in your product development process.

Drawbacks:

• Steeper learning curve
• Too many features and cluttered for small teams
• Expensive for large teams

Pricing:

Productboard's Essentials plan starts at $20 per user/month, the Pro plan is $80 per user/month, and the Scale & Enterprise plans offer custom pricing based on your specific requirements.

They also provide a free 15-day trial, allowing you to test the platform before committing to a subscription.

Keep in mind that if you need access to advanced features like SSO and User Segmentation Productboard will get expensive and you'll need to contact them for pricing details.

Learn more here →

6. UserVoice

UserVoice is an all-in-one feedback solution for large Enterprise companies that helps you build better products by understanding and prioritizing your customers' needs.

Key Features:

• Feedback collection Collect and manage customer feedback in an organized manner.
• Product strategy Bring clarity to your product strategy based on valuable user input.
• Internal alignment Drive team alignment by focusing on high-priority features.
• Customer engagement Keep customers informed and engaged throughout the product development process.
• Smart integrations Connect UserVoice with your existing tech stack through seamless integrations.

Benefits:

• Retention Cultivate loyal customers by shipping better products based on user feedback.
• Growth Accelerate time to market by identifying high-value features tied to revenue and customer growth.
• Innovation Outperform competitors and reach your product's full potential by focusing on user needs.

Drawbacks:

• Very expensive compared to alternatives
• The user interface can feel outdated and hard to navigate

Pricing:

UserVoice is not meant for smaller companies and it is mainly suited for larger Enterprises, so their pricing is quite expensive.

Their paid plans start at $799/mo for basic features and go up to $1499/mo or even more when you have over 5000 users on your platform.

Learn more here →

7. Usersnap

Usersnap is an all-in-one customer feedback platform that helps you make informed product decisions by collecting valuable insights through in-app screen captures, micro surveys, and feature request boards.

Key Features:

• Feedback menu Customize a floating button and options menu for easy user feedback and support access.
• Screen captures Collect visual feedback for faster issue resolution and improved customer satisfaction.
• In-app surveys Enhance engagement rates and quality of insights with targeted micro surveys.
• Public board Streamline feature requests and prioritization using upvote boards and user data.

Benefits:

• Improved decision-making Collect evidence-based feedback to make better product decisions.
• Increased engagement Double engagement rates and enhance the quality of user feedback.
• Prioritized features Determine the business value of new feature requests for efficient prioritization.

Drawbacks:

• Due to a lot of different features, Usersnap has a steeper learning curve than some alternatives
• Pricing might not be ideal for smaller teams

Pricing:

Usersnap offers flexible pricing plans to businesses with varying needs and budgets.

Their paid plans start at $99/month for basic features and go up to $329/month for access to almost all features.

Learn more here →

Conclusion

With so many product feedback software options, it's important to take your time and find the one that best fits your needs and goals.

When choosing the right tool, make sure to think about its ease of use, cost-effectiveness, integrations, customization options, scalability, reporting features, and overall capabilities.

By carefully selecting the right software, you'll be better equipped to capture valuable user insights, prioritize features effectively, and ultimately build a better product that delights your customers.