Blog Customer Feedback22 Top Website Feedback Tools for 2025
22 Top Website Feedback Tools for 2025
Ever tried to share feedback on a website, only to get lost in a maze of contact forms, email links, and chatbots? Website feedback tools cut through the clutter, letting users share feedback directly on the page. Hereβs a list of the top tools!
Imagine browsing a website or webapp, encountering a frustrating bug, and spending ages figuring out how to report it. π§
Website feedback tools solve this pain point, allowing users to leave instant feedback on the exact page they're browsing.
Below, weβve rounded up the best website feedback tools to streamline user experiences and boost customer satisfaction!
In short - Here are the best website feedback tools for 2025
- β¨ Featurebase
- Hotjar
- Zonka Feedback
- Mopinion
- Google Forms
- SurveyMonkey
- Typeform
- UserVoice
- Pendo
- Usersnap
- Qualaroo
- Rapidr
- UserTesting
- UseResponse
- Jotform
- Userback
- Qualtrics
- VWO
- Marker.io
- BugHerd
- Sprinklr
- Alchemer
What is a website feedback tool?
A website feedback tool is software integrated into your website that allows visitors to leave feedback about the page or your product.
For example, there is a bug, the information is outdated, they can't reach the next page or anything else that is ruining the user experience.
Website feedback forms, surveys, live chat boxes, and similar allow visitors to give contextual feedback where it matters. If you force the visitor to jump through hoops (e.g., write you an email) about an issue on your website.
Best website feedback tools for collecting customer feedback
Collecting customer feedback is as easy as setting up the right tool and letting the feedback data from your website visitors come in. Below, we gathered some of the best website feedback tools to get valuable insights quickly and efficiently. π
1. Featurebase
Featurebase (π that's us) is a modern feedback tool that allows you to collect user feedback from websites, apps, and intergrations. You can embed neat feedback widgets to any website and easily customize them. Users can use the native screenshot and annotation feature to add images with their feedback.
The key features:
- Embeddable feedback widgets (with screenshot & annotation features)
- Surveys (NPS, CSAT, etc.)
- Feedback forum with idea voting
- Bug reports and tracking
- Automated emails to help close the feedback loop
- Collecting user feedback across mobile, web, and in your app
- Plus roadmaps, changelogs, and a help center
No matter where you get feedback, everything gathers into one place, making it easier to analyze and get real insights. Unlike the rest of the tools on this list, Featurebase does much more than collect feedback. You can create your company's feedback forum, knowledge base, and even announce product updates.
β¨ Start collecting & managing feedback with Featurebase for free β
2. Hotjar
Hotjar is one of the best visual feedback tools on the market, as it lets you see exactly what website visitors do in real time. For doing market research and gauging customer satisfaction without intruding on privacy, Hotjar is the best choice.
Some of the best features include:
- Visitor session replays
- Heatmaps that show you what website users do in real-time
- Targeted surveys to get user opinions where it matters
You can get Hotjar for free to capture up to 35 daily sessions. Paid plans start at $32 per month.
3. Zonka Feedback
Zonka Feedback gives you an AI-driven way of collecting feedback from your website visitors. While this may sound overly complex, it's a way to collect feedback contextually. In other words, you can set up triggers for different types of user behavior on your website.
For example, when someone is about to exit a page or leaves a pricing page to go somewhere else.
Features include:
- Survey tools and templates
- Easy, one-click installation
- AI-driven insights for identifying topics and themes and understanding customer sentiment
The Starter plan is $49 per month, but you can get the free version for up to 50 monthly responses.
4. Mopinion
Mopinion offers a few different ways to grab customer insights from website visitors. This customer feedback tool can be easily embedded into your web, app or email sequence to understand why people leave your website or app.
Key features include:
- Rich contextual feedback to learn why someone behaves in a certain way on your website
- Customizable surveys with drag and drop editing
- Pairing feedback with metadata (user agent, device type, screen resolution, and others) to get better insights
There's a 14-day free trial; after that, you'll have to pay 249 EUR monthly. This is pretty pricey, so many people look for Mopinion alternatives.
5. Google Forms
One of the best customer feedback tools is Google Forms, simply because it allows you to collect feedback for free. Set up a Form, send it to your customers, and you'll get answers rounded up in a Google Sheet.
The problem, however, is that this is not a visual feedback tool and the best you can get from your website visitors is filled out forms and surveys. While these are customizable feedback forms in theory, it's a bit different in practice.
Google Forms does not embed well into a website and is pretty limited in features. You can use it to gather feedback in the most basic form, but no more than that.
6. SurveyMonkey
SurveyMonkey is one of the original tools for feedback collection. Over time, it evolved from customer surveys into a full-scale website feedback tool that offers forms for actionable insights on user behavior. It also has community feedback tools for insights from SurveyMonkey's expert panel.
Top features include:
- Website feedback tool that embeds with just a few clicks
- Anonymous feedback tools
- Prevent people from filling out the same feedback forms more than once
- Custom sender URL and email address for email surveys
You can get a free trial of SurveyMonkey, and paid plans start at 30EUR per month, but you have to get a minimum of three users.
7. Typeform
For visual feedback collection, it's only natural to select a tool that looks great. Typeform allows businesses to collect feedback with stunning forms you can share in emails and messages or embed right into your website. You can get valuable customer insights from forms with conditional logic, quizzes, and more.
Top features include:
- Easy form builder for signups and orders
- Survey maker for user research and feedback collection
- Quiz maker
This makes Typeform useful for sales and marketing teams that want to gain valuable insights from websites, mobile apps, and other web apps. Prices start at $25 per month, which gets you 100 monthly responses.
8. UserVoice
UserVoice is one of the best-known product and feedback collection tools in the enterprise market. If you have a product team and need to align your work with your company's future plans, UserVoice captures relevant tool and website feedback in real time.
The top features are:
- In-app feedback button and widget
- Internal customer feedback tools
- Integrations with customer support ticketing tools
UserVoice prices start at a very steep $899 per month, and there is no option for a free trial.
Compare UserVoice with its top competitors β
9. Pendo
Pendo is a product experience platform designed to gather user feedback for SaaS products. It's primarily built for product teams, but it easily fits into any marketing, sales, HR, or finance team. Pendo allows you to easily track what users do in your app, collect feedback, and engage them along the way.
The top features are:
- Personalized in-app guides through the website and mobile apps
- Auto generation of guides and steps with AI
- A simple design tool for collecting website feedback
Pendo doesn't have publicly available pricing, so you'll have to get in touch to find out how much it costs for your use case.
Also, check out the top Pendo alternatives β
10. Usersnap
Usersnap is a user feedback platform for collecting in-app and website feedback from customers. It shines in the SaaS use case and allows companies to get direct feedback from users as they are on their web pages or within their platform.
Key features cover:
- Centralized feedback hub
- Feature request management
- Bug reporting and tracking
- Ratings and discovery surveys
Plans start at 39EUR per month for two active projects and up to five seats.
Compare Usersnap against its top competitors β
11. Qualaroo
You might get a different impression from their online presentation, but Qualaroo is a website feedback tool primarily focusing on surveys. If you need more than the typical Google Forms survey in a tool that embeds into your website, Qualaroo by Proprofs is worth a look.
Its top features are:
- Customer surveys with question branching
- AI sentiment analysis
- Survey branding and customization
- Advanced user targeting and A/B testing
Prices start at $19.99 per month for up to 100 responses per month, but there is also a completely free plan.
12. Rapidr
You don't need two separate tools because Rapidr does both in one. It's a website feedback tool and an employee tool allowing you to collect feedback from multiple parties simultaneously. It has feedback collection, prioritization, and analysis features so you can get real-time insights, increased product adoption, and lower churn.
Rapidr has:
- Feedback collection, prioritization and analysis tools
- Product roadmaps
- Changelogs to publish new product releases on your website
There's a free 14-day trial, and paid plans start at $49 per month.
Compare Rapidr with its top alternatives β
13. UserTesting
What good are website feedback tools if you don't yet have any traffic to your website? This is where UserTesting comes in, as one of the best community feedback tools in the market. It gives you a pool of people to test your website and product and give you real user feedback.
Notable features include:
- Detailed targeting and the ability to pick from the UserTesting database
- Feedback analytics
- Feedback amplification: sharing customer insights with your team
You can apply for UserTesting as a business or an individual who wants to contribute feedback. Pricing is not available publicly so you have to get in touch to get a quote.
14. UseResponse
UseResponse is a multichannel customer feedback, help desk and knowledge base software. If you need one platform for customer relationship management and user engagement, UseResponse can solve multiple problems at once.
Its key features for live websites include:
- Customer feedback portal with anonymous voting, SSO logins, and multiple versions of boards for different languages/products
- Custom feedback management workflows and voting systems
- Feedback moderation to determine what goes live on your website and what stays private
Prices start at $49 per agent per month for the cloud suite, and the on-premise tool can be yours for $80/agent/month.
15. Jotform
Jotform offers a variety of forms and templates in a tool with a user friendly interface. Besides capturing feedback, you can also gather customer data, accept payments, generate reports, and automate workflows. If you want more than just collecting feedback, Jotform is a great way to gather and centralize information about your customers.
The top features are:
- Huge selection of form templates for various use cases
- Integrations with CRMs, payment, storage, and email tools
- Jotform Workflows for automating business operations
The free version supports up to five forms per month. Paid plans start at $34 monthly, which gives you 25 forms and up to 1,000 submissions.
16. Userback
Userback is a website feedback tool for your customers and internal team. It has a range of features for collecting and managing user feedback on your website. While it's primarily suited for software companies, it works well for anyone who wants to understand their website visitors.
Its best features are:
- Website feedback button and widget
- Embeddable surveys
- Feature portal
- Browser extension for capturing internal feedback
For $49 per month, you can get started and measure customer satisfaction with up to five team members.
Check out the top Userback alternatives β
17. Qualtrics
Qualtrics XM is one of the best feedback collection platforms on the market today. It offers products for everything from creating customizable surveys to understanding how and why people behave on your website and app. To gather website feedback, you'll want to look at their XM for Customer Experience offering.
Top features are:
- Synchronized website and mobile app feedback
- Session replays and behavioral analytics
- Customer journey optimization tools
Unfortunately, pricing is not publicly available, so you'll have to contact them to get a personalized quote for this website feedback tool.
18. VWO
For enterprise teams that want the most comprehensive website feedback tool, VWO offers features for collecting feedback throughout the customer journey. No matter the actions the user takes on your website, this platform can provide valuable insights.
Its most popular features include:
- Session recordings and heatmaps for websites and mobile apps
- Funnel analysis
- Surveys
- Form analysis
- Website A/B testing
Prices start at $339 monthly, but you can also grab the free trial.
19. Marker.io
If you get a lot of customer feedback about broken functionalities on your website, Marker.io is one of the best website feedback tools for the job. This bug report platform lets website visitors report on what has gone wrong immediately on the spot.
This website feedback tool stands out with the following features:
- Annotations directly on your website for rapid visual feedback
- User session replays
- Two-way integration with developer and project management tools such as Jira
The Starter plan is $39 per month and gives you unlimited feedback data for three users across five projects. You can also take advantage of the free 15-day trial.
20. BugHerd
BugHerd is a website feedback tool for one specific use case: handling bug reports. One of the fundamentals of great feedback management is handling unhappy customers, and bug reports are an important part of that. BugHerd embeds into your website, and the feedback widget allows you to get bug reports on the spot.
Notable features include:
- Easy annotations
- Actionable bug reports
- Integrated Kanban board
- Integrations with popular project management tools
A free trial is available and paid plans start at $41 per month for up to five users. If you have many bug reports, this can be a good deal, but other users should look for more general website feedback tools.
Check out the best BugHerd alternatives β
21. Sprinklr
Sprinklr is an AI-powered customer experience platform divided into several different products: service, Social, Insights, and Marketing. Insights is a website feedback tool that helps businesses gather and analyze feedback from various sources, including but not limited to websites.
The top features are:
- VOC feedback tools
- Omnichannel surveys with CSAT predictions
- Sentiment and escalation prediction
Sprinklr products all have separate pricing and unfortunately, the Insights portion does not have it displayed publicly on their website.
22. Alchemer
Alchemer is a survey tool on steroids. Besides contextual feedback from surveys, you can use Alchemer to learn about behavioral patterns and journey analytics from website visitors. In other words, you can collect feedback even without asking for it.
Top features:
- Loyalty program activity and purchase tracking
- Sentiment trends over time
- Tracking survey responses through time
- Targeted surveys, prompts and polls
Prices start at $55 per user per month, which gives you 75,000 feedback entries per year, which is actually a pretty good deal.
Conclusion
A website feedback tool is your ally in creating a superior experience for your visitors. It can give you actionable insights on improving customer satisfaction and reducing churn, which new features to launch and where to invest time and resources.
Featurebase is a modern & powerful website feedback tool with surveys, embeddable widgets, bug reporting tools, feedback forums, and much more.
It comes with a free plan and the onboarding is super quick and simple, so there's no downside to trying it out! π
β¨ Start collecting & managing customer feedback with Featurebase for free β
The all-in-one tool for customer feedback, changelogs, surveys, and more. Built-in the πͺπΊ.